Former MLB & Six Flags Sponsor Account Executive Reveals…
How To Become Irresistible to Sponsors, Close Real Deals, and Drive Revenue to Your Nonprofit or Business With The Sponsorship Fast Track Workshop…
Even If You Have Zero Connections
This is the exact method I've used to develop, manage and close $70 million in sponsorship deals across 1,000+ partnerships — even without experience!
REGISTRATION CLOSES IN:
March 3, 2026 at 8:00PM EST
This workshop is for nonprofit leaders, business owners, entrepreneurs, and event organizers who want to attract corporate sponsors, even if you're new to pitching sponsorships or have no idea where to start.
Need more sponsor dollars for your nonprofit? Or more revenue for your business?
It's time to become irresistible to sponsors.
You'll learn what sponsors actually need and crave in 2026, how to position yourself as the obvious choice, and how to attract them with ease, without the guesswork, without the rejection, without feeling invisible.
I'll share the exact strategies behind $70 million in sponsorships and 1,000+ deals from Major League Baseball to Six Flags Theme Parks to hundreds of nonprofits and businesses nationwide.
Here's what you'll come away with:
How sponsorships have changed and what sponsors want in 2026
How to position yourself as a sponsor magnet — being irresistible
Attention-getting email strategies
Opening conversation strategies
How to create sponsorship programs that will blow their minds
The secret to building lasting partnerships that grow year after year after year
Get Instant Access for Just $17
WHY YOU NEED THIS
Before vs. After
Sending sponsorship emails that get ignored or ghosted — wondering what you're doing wrong.
Pitching "logo placement" and "exposure" like it's still 2015 — and getting passed over.
Feeling invisible to sponsors — like they're only interested in big influencers or established brands.
Creating generic sponsorship packages that look like everyone else's.
Navigating the sponsorship world alone with no guidance or system.
Landing one-time deals that never grow or go anywhere.
Using attention getting email strategies that actually start real conversations with decision-makers.
Knowing exactly what sponsors want in 2026 and positioning yourself as the obvious choice.
Positioning yourself as a sponsor magnet that companies WANT to partner with, no matter your size.
Building sponsorship programs that blow their minds — and make them excited to say yes.
Following a step-by-step method that simplifies the entire process — from first contact to closed deal.
Creating lasting partnerships that drive MORE revenue year after year.
TESTIMONIALS
WHAT MY CLIENTS HAVE TO SAY
(Testimonials to be added)
- John Doe
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- Jane Doe
Meet Your Expert Coach:
I'm Paula Swanson, founder of The Sponsorship Academy.
Your roadmap to attracting sponsors and driving real revenue is right here. Want to know how I figured this out?
Here's the truth: I was thrown into sponsorships on a massive scale without any education. No playbook. No mentor. I needed to figure it out myself — what worked, what didn't, how to deliver on trust and performance.
I eventually became "the trainer" because I could grow sponsorships easily and deliver results for both the sponsors AND the companies I worked with.
25+ years later?
● $70 million in sponsorships developed and managed
● 1,000+ unique sponsorship deals closed
● Worked with a Major League Baseball Team, Six Flags Theme Parks, and countless businesses and nonprofits
I've trained staff, nonprofits, businesses, and organizations on how to drive sponsorship revenue easily. I know how to break down and demystify the sponsorship world and show you how to drive revenue easily, step by step.
All of that experience — packed into one powerful workshop — for just $17.
COMPLETE YOUR ORDER HERE
Frequently Asked Questions
1. What makes this workshop different from other training sessions?
This isn't a theory from someone who read a book. I've personally developed and managed $70 million in sponsorships with over 1,000 unique deals — from MLB to Six Flags to nonprofits and small businesses. I'll show you what actually works in 2026.
2. How long is the workshop?
60 minutes — enough time to give you real strategies, and tools without overwhelming you.
3. Do I need prior experience to benefit from this?
Not at all. This workshop is designed for beginners AND those who've tried before without success. You'll leave with clarity and confidence no matter where you’re starting.
4. Is this for nonprofits or businesses?
Both! The sponsorship principles work whether you're a nonprofit seeking corporate partners or a business looking to drive sponsor revenue.
5. What do I walk away with?
You'll walk away with knowing what sponsors want today-now, how to open up conversation with them, how to send an attention getting email to corporations, plus current knowledge and confidence to drive additional revenue with sponsorships.
5. Why is this only $17?
Because I want to make this accessible to everyone — whether you're a scrappy nonprofit or a bootstrapped business. Consider this your low-risk entry point into the sponsorship world. If you love what you learn (and I think you will), there will be opportunities to go deeper with me.